Persimmon Privacy Policy
Thank you for visiting website(s) (the “Sites”) owned and operated by Persimmon, Inc. (“Persimmon”). At Persimmon, we take your privacy seriously. Please read this Privacy Policy to learn how we treat your personal data.
By using or accessing our Sites in any manner, you acknowledge that you accept the practices and policies outlined below, and you hereby consent that we will collect, use and disclose your information as described in this Privacy Policy.
Remember that your use of Persimmon’s Sites is at all times subject to our Terms and Conditions of Use, which incorporates this Privacy Policy. Any terms we use in this Policy without defining them have the definitions given to them in the Terms and Conditions of Use.
As we continually work to improve our Sites, we may need to change this Privacy Policy from time to time. We will alert you of material changes by placing a notice on the Persimmon website, by sending you an email and/or by some other means. Please note that if you’ve opted not to receive legal notice emails from us (or you haven’t provided us with your email address), those legal notices will still govern your use of the Sites, and you are still responsible for reading and understanding them. If you use the Sites after any changes to the Privacy Policy have been posted, that means you agree to all of the changes.
What this Privacy Policy Covers
This Privacy Policy covers how we treat Personal Data that we gather when you access or use our Sites. “Personal Data” means any information that identifies or relates to a particular individual and also includes information referred to as “personally identifiable information” or “personal information” or “sensitive personal information” under applicable data privacy laws, rules or regulations. This Privacy Policy does not cover the practices of companies we don’t own or control or people we don’t manage.
Personal Data
Categories of Personal Data We Collect
This chart details the categories of Personal Data that we collect and have collected over the past 12 months:
| Category of Personal Data (and Examples) | Business or Commercial Purpose(s) for Collection | Categories of Third Parties With Whom We Disclose this Personal Data |
|---|---|---|
| Profile or Contact Data such as first and last name, email, phone number, and unique identifiers. |
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| Device/IP Data such as IP address, device ID, domain server, and type of device/ operating system/ browser used to access the Sites. |
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| Web Analytics such as web page interactions, referring webpage/source through which you accessed the Sites, non-identifiable request IDs, and statistics associated with the interaction between device or browser and the Sites. |
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| Other Identifying Information that You Voluntarily Choose to Provide such as emails, letters, texts, or other communications you send us. |
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Our Commercial or Business Purposes for Collecting Personal Data
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Providing, Customizing and Improving the Sites
- Providing you with the products, services or information you request.
- Meeting or fulfilling the reason you provided the information to us.
- Providing support and assistance for the Sites.
- Improving the Sites, including testing, research, internal analytics and product development.
- Personalizing the Sites, website content and communications based on your preferences.
- Doing fraud protection, security and debugging.
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Marketing
- Marketing and selling the Sites and our products and services.
- Showing you advertisements, including interest-based, online behavioral or targeted advertising.
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Corresponding with You
- Responding to correspondence that we receive from you, contacting you when necessary or requested, and sending you information about the Company or the Sites.
- Sending emails and other communications according to your preferences.
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SMS/Text Messaging
- If you provide your mobile phone number via our Sites or services, you expressly consent to receive SMS/text messages from {name} as described at the time of opt-in. We may use mobile numbers to provide Services, important account updates, customer support, security alerts, and, where you provide separate consent, marketing messages. By voluntarily providing your mobile number you consent to receive messages at the number provided.
- We do not sell, rent, or share your mobile phone number with third parties for their independent marketing purposes. We may share your mobile number with service providers solely to enable the delivery of SMS messages on our behalf, subject to appropriate confidentiality, data security, and processing obligations.
Other Permitted Purposes for Processing Personal Data
In addition, each of the above referenced categories of Personal Data may be collected, used, and disclosed with the government, including law enforcement, or other parties to meet certain legal requirements and enforcing legal terms including: fulfilling our legal obligations under applicable law, regulation, court order or other legal process, such as preventing, detecting and investigating security incidents and potentially illegal or prohibited activities; protecting the rights, property or safety of you, Persimmon or another party; enforcing any agreements with you; responding to claims that any posting or other content violates third-party rights; and resolving disputes.
We will not collect additional categories of Personal Data or use the Personal Data we collected for materially different, unrelated or incompatible purposes without providing you notice or obtaining your consent.
Categories of Sources of Personal Data
We collect Personal Data about you from the following categories of sources:
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You
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When you provide such information directly to us.
- When you voluntarily provide information in free-form text boxes through the Sites or through responses to surveys or questionnaires.
- When you send us an email or otherwise contact us.
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When you use the Sites and such information is
collected automatically.
- Through Cookies (defined in the “Tracking Tools, Advertising and Opt-Out” section below).
- If you use a location-enabled browser, we may receive information about your location and mobile device, as applicable.
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When you provide such information directly to us.
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Third Parties
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Vendors
- We may use analytics providers to analyze how you interact and engage with the Sites, or third parties may help us provide you with customer support.
- We may use vendors to obtain information to generate leads and create user profiles.
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Advertising Partners
- We receive information about you from some of our vendors who assist us with marketing or promotional services related to how you interact with our websites, applications, products, Sites, advertisements or communications.
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Vendors
How We Disclose Your Personal Data
We disclose your Personal Data to the categories of service providers and other parties listed in this section. Depending on state laws that may be applicable to you, some of these disclosures may constitute a “sale” of your Personal Data. For more information, please refer to the state-specific sections below.
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Service Providers. These parties help us
provide the Sites or perform business functions on our
behalf. They include:
- Hosting, technology and communication providers.
- Security and fraud prevention consultants.
- Support and customer service vendors.
- Analytics providers regarding web traffic or usage of the Sites.
- Mobile phone numbers are disclosed only to service providers who assist in SMS delivery and only for that purpose. We do not sell, rent, or share mobile phone numbers with third parties for their independent marketing purposes.
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Advertising Partners.
These parties help us market our services and provide you
with other offers that may be of interest to you. They
include:
- Ad networks.
- Marketing providers.
Legal Obligations
We may disclose any Personal Data that we collect with third parties in conjunction with any of the activities set forth under “Other Permitted Purposes for Processing Personal Data” section above.
Business Transfers
All of your Personal Data that we collect may be transferred to a third party if we undergo a merger, acquisition, bankruptcy or other transaction in which that third party assumes control of our business (in whole or in part).
Data that is Not Personal Data
We may create aggregated, de-identified or anonymized data from the Personal Data we collect, including by removing information that makes the data personally identifiable to a particular user. We may use such aggregated, de-identified or anonymized data and disclose it with third parties for our lawful business purposes, including to analyze, build and improve the Sites and promote our business, provided that we will not disclose such data in a manner that could identify you.
Tracking Tools, Advertising and Opt-Out
The Sites use cookies and similar technologies such as pixel tags, web beacons, clear GIFs and JavaScript (collectively, “Cookies”) to enable our servers to recognize your web browser, tell us how and when you visit and use our Sites, analyze trends, learn about our user base and operate and improve our Sites.
Cookies are small pieces of data– usually text files – placed on your computer, tablet, phone or similar device when you use that device to access our Sites. We may also supplement the information we collect from you with information received from third parties, including third parties that have placed their own Cookies on your device(s).
Please note that because of our use of Cookies, the Sites do not support “Do Not Track” requests sent from a browser at this time.
We use the following types of Cookies:
- Essential Cookies. Essential Cookies are required for providing you with features or services that you have requested. For example, certain Cookies enable you to log into secure areas of our Sites. Disabling these Cookies may make certain features and services unavailable.
- Functional Cookies. Functional Cookies are used to record your choices and settings regarding our Sites, maintain your preferences over time and recognize you when you return to our Sites. These Cookies help us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
- Performance/Analytical Cookies. Performance/Analytical Cookies allow us to understand how visitors use our Sites. They do this by collecting information about the number of visitors to the Sites, what pages visitors view on our Sites and how long visitors are viewing pages on the Sites. Performance/Analytical Cookies also help us measure the performance of our advertising campaigns in order to help us improve our campaigns and the Sites’ content for those who engage with our advertising.
- Retargeting/Advertising Cookies. Retargeting/Advertising Cookies collect data about your online activity and identify your interests so that we can provide advertising that we believe is relevant to you. For more information about this, please see the section below titled “Information about Interest-Based Advertisements.”
You can decide whether or not to accept Cookies through your internet browser’s settings. Most browsers have an option for turning off the Cookie feature, which will prevent your browser from accepting new Cookies, as well as (depending on the sophistication of your browser software) allow you to decide on acceptance of each new Cookie in a variety of ways. You can also delete all Cookies that are already on your device. If you do this, however, you may have to manually adjust some preferences every time you visit our website and some of the Sites and functionalities may not work.
To explore what Cookie settings are available to you or to modify your preferences with respect to Cookies, you can access your Cookie management settings using the functionality on the Sites. To find out more information about Cookies generally, including information about how to manage and delete Cookies, please visit http://www.allaboutcookies.org/ or https://ico.org.uk/for-the-public/online/cookies/ if you are located in the European Union.
Information about Interest-Based Advertisements
We may serve advertisements, and also allow third-party ad networks, including third-party ad servers, ad agencies, ad technology vendors and research firms, to serve advertisements through the Sites. These advertisements may be targeted to users who fit certain general profile categories or display certain preferences or behaviors (“Interest-Based Ads”). Information for Interest-Based Ads (including Personal Data) may be provided to us by you, or derived from the usage patterns of particular users on the Sites and/or services of third parties. Such information may be gathered through tracking users’ activities across time and unaffiliated properties, including when you leave the Sites. To accomplish this, we or our service providers may deliver Cookies, including a file (known as a “web beacon”) from an ad network to you through the Sites. Web beacons allow ad networks to provide anonymized, aggregated auditing, research and reporting for us and for advertisers. Web beacons also enable ad networks to serve targeted advertisements to you when you visit other websites. Web beacons allow ad networks to view, edit or set their own Cookies on your browser, just as if you had requested a web page from their site.
Data Security
We seek to protect your Personal Data from unauthorized access, use and disclosure using appropriate physical, technical, organizational and administrative security measures based on the type of Personal Data and how we are processing that data. You should also help protect your data by appropriately selecting and protecting your password and/or other sign-on mechanism; limiting access to your computer or device and browser; and signing off after you have finished accessing your account. Although we work to protect the security of your account and other data that we hold in our records, please be aware that no method of transmitting data over the internet or storing data is completely secure.
Data Retention
We retain Personal Data about you for as long as necessary to provide you with our Sites or to perform our business or commercial purposes for collecting your Personal Data. When establishing a retention period for specific categories of data, we consider who we collected the data from, our need for the Personal Data, why we collected the Personal Data, and the sensitivity of the Personal Data. In some cases we retain Personal Data for longer, if doing so is necessary to comply with our legal obligations, resolve disputes or collect fees owed, or is otherwise permitted or required by applicable law, rule or regulation. We may further retain information in an anonymous or aggregated form where that information would not identify you personally.
Personal Data of Children
As noted in the Terms and Conditions of Use, we do not knowingly collect or solicit Personal Data from children under 16 years of age; if you are a child under the age of 16, please do not attempt to register for or otherwise use the Sites or send us any Personal Data. If we learn we have collected Personal Data from a child under 16 years of age, we will delete that information as quickly as possible. If you believe that a child under 16 years of age may have provided Personal Data to us, please contact us at support@persimmon.ai.
State Law Privacy Rights
California Resident Rights
Under California Civil Code Sections 1798.83-1798.84, California residents are entitled to contact us to prevent disclosure of Personal Data to third parties for such third parties’ direct marketing purposes; in order to submit such a request, please contact us at support@persimmon.ai.
Your browser may offer you a “Do Not Track” option, which allows you to signal to operators of websites and web applications and services that you do not wish such operators to track certain of your online activities over time and across different websites. Our Sites do not support Do Not Track requests at this time. To find out more about “Do Not Track,” you can visit www.allaboutdnt.com .
Nevada Resident Rights
Please note that we do not currently sell your Personal Data as sales are defined in Nevada Revised Statutes Chapter 603A.
Contact Information
If you have any questions or comments about this Privacy Policy, the ways in which we collect and use your Personal Data or your choices and rights regarding such collection and use, please do not hesitate to contact us at support@persimmon.ai.